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Enterprise SEO is all about the careful study of engagement data: marketing trends, data and metric analysis, clicks, likes, keyword effectiveness, and more. It pays for an organization to understand the metrics in regards to how much engagement and traffic their online presence is driving. Understanding the relationship between engagement data and ROI will make an organizations discovery efforts that much more powerful, and using analytics to drive refinements will help guarantee that your online marketing campaigns are always scaling...

So you've got a strong website, you're posting to social, you're good to go. But when was the last time you took a good look at your Facebook page? Meaning every, single, part. The images The information The feed Your message response time? All of aspects play a major role in how you are perceived by a potential new customer or contact. It's extremely important to make sure that every aspect of your page is up to the same standards as other aspects of your business....

On today’s internet, shady black-hat tactics for link building via spam and ads are going by the wayside, and we say Good Riddance. Overwhelming targets with spam and Ads, while annoying, formerly had soft conversion rates of 1% to 2%. With the proliferation of white-hat SEO campaign builders, spam now has almost no effect - In fact, users tend to ignore it 100%. When it comes to driving SEO, White-Hat Backlinking and Tiered Link Building are surefire ways to claim engagement...

Many are saying SEO is dead, but we at Got.Media beg to differ. In fact, we believe SEO is still one of the most important factors when it comes to the discussion about how to drive views and capture engagement. It’s so far from dead, in fact, that you should already have a plan in place for Enterprise SEO In 2019. Still don’t believe in SEO? That’s fine, there’s still plenty of time for us to change your mind. [caption id="attachment_7595"...

If you are trying to grow a B2B company, LinkedIn should be your number one focus for marketing. This is the best platform to make connections and reach potential customers, both organically and through paid advertisements. LinkedIn might feel like a major beast to tackle, but we've broken it down into 5 quick actions you can complete in just fifteen minutes every day.   Accept and Welcome New Connections Review any connection requests that came in since you last checked. If you...

In the digital age, it's rare to check out a new business without first taking the time to look them up online. And likely, the first place you go to learn about them is Google or Yelp to read reviews from other customers. As a business owner, you need to pay attention to your profiles on these sites. Follow these steps to increase the number of reviews, build up a solid profile, and make sure you aren't breaking any rules...

Google Maps and other map tools are probably the least utilized by many businesses. Some will provide reasons such as "my business is not a physical address," or "that's not how clients find us," or "its not core to our sales funnel," and the myriad of reasons is vast. But the real reason, is that no one has explained the benefits of a holistic approach to SEO and how maps is playing a part in search. All the big players in...

In today’s digital media marketing spaces, competitive use of SEO and competition for engagement are at an all-time high. Rankings for search engines, especially powerhouses like Google (whose search engine indexes over 30 trillion pages), are being dictated by not only quality (which is always King) but proper sitemap indexing and keyword tagging as well.   These criteria must be met precisely and repeatedly over time in order to drive engagement and improve visibility. In many cases, this is an incredibly...

It might seem like social media has replaced email as the most effective marketing strategy in the digital age. But this is not true! Email is still extremely influential in driving sales and keeping customers engaged. And when paired with social media, you get even more bang for your buck.   1. Drives Traffic When you add a new post or video to your social media pages, it's important that it gets a lot of views or engagement soon after its posted. In your...