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[vc_row][vc_column][vc_column_text]The first thing you need to do is know your process, have a great team, and ensure your product is viable. Once you are sure of this, you are now ready to start building your agency. Ensure you have a website, do not seek perfection right away - instead get a solid functional website going and improve over time. Next, do your own seo. People will often check your website, code, and seo before hiring you (assuming you dont have use cases,...

Over the past few years, I have stressed the importance of speed, UX & technical aspects and how it impacts SEO. PWA is something I am now stressing, some of the reasons are due to the upcoming 5G ecosphere, improved loading options and more discerning web users. What is a Progressive Web App? Progressive Web Apps are user experiences that have the reach of the web.1 Different than an app you must download from a branded store such as Apple or Google stores....

Have you gotten on the podcast train? Podcasts have become one of the fastest growing media platforms in recent years, and its easy to see why. You can turn any extra time - while commuting, while cleaning, or while exercising  - into a chance to learn something new. While podcasts of course come in any topic or form you can imagine, we particularly like those that are geared toward business, marketing, entrepreneurship, and leadership. If you're looking to add some new...

[vc_row][vc_column][vc_column_text]For all those 8-to-5ers, office workers, Monday through Friday grinder workers - don't forget to take care of yourself! Self care should be more important that work - yes, yes I know that is easy to say and nearly impossible to implement. As I have grown older and spend 100+ work weeks to meet deadlines, I have learned that there are more important things. When push comes to shove over-working for short periods of times is acceptable and necessary at...

Evergreen content is a blog, video, or white paper that is relevant anytime - regardless of season. Like an evergreen tree stays verdant all year round, so does this content. For example, an article about Thanksgiving would not be evergreen, as it would only be relevant for about a month every year. There is nothing wrong with posting this seasonal or more specific content - it is an important part of your SEO strategy! But evergreen content can be hugely beneficial...

Writing posts for your social media pages takes a slightly different strategy than writing a blog or other content. You need to catch the eye of the person scrolling through their feed, and compel them to take some kind of action, whether that's liking, commenting, watching a video, or clicking on your link. Social media posts need to be persuasive- but how do you do that? Try these 6 tips to create social media content that's engaging and effective. Keep it simple Social...

Google My Business (GMB) is one of the most valuable FREE tools currently available to small business owners across industries. By optimizing your profile page, you can make it easier for searchers to get the information they need about your business, including reviews, directions, and photos. Google is constantly updating this system and providing more tools for business owners to learn about the searchers. The latest additions are particularly helpful, and we'll walk you through them and how you can take...

Google recently announced it was shutting down its social media platform Google+ for consumers. While this may not be a surprise, considering the site never quite caught on like other social sites, it's still worth noting. The reason Google gave for shutting down the platform was that, “There are significant challenges in creating and maintaining a successful Google Plus product that meets consumers’ expectations.” This was all kicked off after a discovery that a bug in the Google Plus People API put some...

At Got.Media, we think of ourselves as experts in social media. But when it comes to online guides, there are some sites who have perfected it so well, that we advise our clients head over there for a quick lesson. If you're hoping to learn more about social media marketing and how you can help build your business, try reading some of these expert guides. General Tips: How to Conduct a Social Audit We advise you audit your social media pages, as well...