Digital Marketing

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It might seem like social media has replaced email as the most effective marketing strategy in the digital age. But this is not true! Email is still extremely influential in driving sales and keeping customers engaged. And when paired with social media, you get even more bang for your buck.   1. Drives Traffic When you add a new post or video to your social media pages, it's important that it gets a lot of views or engagement soon after its posted. In your...

If you're a business that thrives on leads, you might feel all your old techniques have stopped working. It's always good to refresh you methods to find new leads. Try these five strategies to grow your business and find new prospects this year. 1. Build Up a Professional Website Your website works as your digital calling card. Wherever a potential new client hears about your business – either from a referral, an advertisement, or a Google search – they are going to...