You Need To Improve Your Social Storytelling
Do you find yourself posting constantly on social media, but with no response? Feel like you're just shouting into the void? In order to increase engagement and connect with your audience, you need to improve your social storytelling. When you approach social posts,...
How To Promote an Event on Social Media
Whether you're hosting a conference, workshop, or a community event, social media is a great way to build buzz and promote your event before, during, and after. This allows you to get the most value from your efforts, and hopefully make it easier to host your next...
How to Generate Traffic to a New Site
If you're starting a new business, you might feel like you're fighting a long, uphill battle to get your site ranked on Google. It is true that getting a site high up on search results can take a long time (depending on the content). However, with the right strategy,...
Guide to Using Hashtags on Instagram
Including hashtags on your Instagram posts is a great way to increase engagement and reach new users. But how does it work? And what types of hashtags should you use? Become a #hashtag expert with this guide on all the latest tips and tricks on Instagram. So what...
How Google Is Making SEO Harder – And What To Do About It
If you use Google regularly (and who doesn't) you've likely noticed how they've started taking search results into their own hands. If you ask Google a question, a box pops up with the answer, then there's a list of sites. Looking for a flight? Google sends you to...
3 Ways Your Business Can Use Pinterest
In the wake of Instagram's massive growth, you may have forgotten about Pinterest. But if you have the type of business that can succeed on this social media site, you should consider reinvesting. So how can you use Pinterest to your brand's advantage? Follow this...
How to Optimize Your Company’s LinkedIn Page
Here's a social media platform you may have unfortunately ignored - LinkedIn. You know you need one to find jobs, but what about to bring in business? A great company LinkedIn page not only will help you find great candidates for jobs, but also influence potential new...
New Instagram Features and How To Use Them
Instagram recently announced it had reached 1 billion users. This is an increase from 800 million users in September of last year, which was 200 million more than that same time the year before. In this vast user base, it's likely your customers are using the app...
How a YouTube Channel Can Boost Your SEO
Are you on YouTube? Or did you start a channel but never put much effort into it? It's time to change all that. YouTube is a hugely valuable tool for marketers. It's owned by Google, has it's own SERPs page, and has the possibility to reach new users and promote new...