A Back-link Strategy for 2020

A Back-link Strategy for 2020

Are back-links still needed? If it is just a back-link on a no-name website with no traffic then no. If its on an authoritative or high traffic site, then yes. Google just released new link attributes UGC & Sponsored that accompany nofollow now and they...
Are Back-links Dead in 2019?

Are Back-links Dead in 2019?

It has been a wonderful year of constant changes and improvements to search algorithms across the board, while some may be worried we are actually happy. The changes have brought lead generation through sem/seo to a higher plane using tried and true marketing tactics...
Why You Should Be Adding Evergreen Content To Your Site

Why You Should Be Adding Evergreen Content To Your Site

Evergreen content is a blog, video, or white paper that is relevant anytime – regardless of season. Like an evergreen tree stays verdant all year round, so does this content. For example, an article about Thanksgiving would not be evergreen, as it would only be...

How to Create a Social Media Strategy (Part 2)

If you’ve already read part one of our series on creating a social media strategy, you’re ready for part 2! Whether you’re new to social media, or want to be more effective on your platforms, you need to start with a strategy. Complete your strategy...