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Let’s be real—SEO has changed. The days of stuffing keywords and chasing backlinks on a single platform are over. If your strategy starts and ends with Google, you’re missing half the playing field. Enter: Omnichannel SEO. Omnichannel SEO isn’t a buzzword. It’s a…
SEO Tool Costs vs Hiring a Pro Agency If you’ve ever looked into doing your own SEO, the first hurdle you hit are the seo tool costs. Dozens of them. Each one with a subscription fee. And each one promising to be *the* solution. But do you really need them all? Or is…
Are Backlinks Still Relevant in 2025? The Truth About Links, LLMs, and Evolving Google Signals If you’ve been in SEO for more than a few years, you’ve likely witnessed the endless debate: Are backlinks still relevant? Fast-forward to 2025, and this question is more…
If you’ve ever opened multiple tabs in your browser, you’ve seen favicons — those tiny images next to the page title. They might be small, but they pack a big punch when it comes to branding, user experience, and even SEO. In this post, we’ll cover everything you need…
AI reshapes SEO strategies, altering how websites attract and retain audiences. This post examines both upsides and downsides of AI integration in SEO, outlining practical benefits and potential challenges. Readers will gain clear insights into optimizing search…
When it comes to search engine optimization, many webmasters often overlook the need to adapt their strategies. Unfortunately, since SEO continues to evolve, failing to adjust your digital marketing tactics when adjustments are needed will hurt your website’s…
And How to Convince Them If you’ve ever been on a typical law firm’s website, you understand how ill-served and outdated these websites tend to be. Lawyers think of their business as a largely face-to-face one, which means they spend more time picking out…
Search engine optimization is something that every business needs to do well to survive in today’s online marketplace. While there are many facets to a successful SEO strategy, one particular aspect of SEO often overlooked is the use of negative keywords….
Ten Important Questions You Need to Ask to Qualify Your Sales Leads Qualifying leads is one of the most difficult aspects of sales. It’s also one of the most important things a salesperson must do. If you don’t qualify leads, you will be forever…
Twitter is a powerful marketing tool, but only if a business uses it in the right way. Businesses can use Twitter to create the personality behind their brand. It is also a good medium for providing customer support. Twitter is great for creating a buzz around a new…
A subject line is the first thing your users see when they receive one of your emails in their inboxes, so it is absolutely vital that your subject lines are the best that they can be for all of your email marketing campaigns. In fact, sixty-four percent of…
Analytics have shown that more and more users are browsing the internet with their mobile devices. In fact, data shows that mobile users actually spend more time on your website once they get there – around 10% longer to be specific. As such, UX designers must…
Are back-links still needed? If it is just a back-link on a no-name website with no traffic then no. If its on an authoritative or high traffic site, then yes. Google just released new link attributes UGC & Sponsored that accompany nofollow now and they…
What is JSON? JSON or JavaScript Object Notation is an open-standard file format that uses human-readable text to transmit data objects consisting of attribute and value pairs. It happens to be the preferred choice for structured data with Google. Therefore, JSON is…
[vc_row][vc_column][vc_column_text]Enterprise clients need tracking so they can follow the money trail and account for their spend, in other words, generate an ROI for their campaign. To do this we can employ a variety of tracking methods through Google Analytics (GA)…
It has been a wonderful year of constant changes and improvements to search algorithms across the board, while some may be worried we are actually happy. The changes have brought lead generation through sem/seo to a higher plane using tried and true marketing tactics…
Social media is becoming the default way that customers and brands communicate with each other. Your business needs to focus the most attention on providing the best customer experience across the social media platforms you use. The following article will explore this…
[vc_row][vc_column css_animation=”fadeInUpBig” width=”1/2″][vc_empty_space height=”64px”][vc_column_text] [qodef_blockquote text=”If you have to be a slug, be the fastest” title_tag=”h2″…
Over the past few years almost everyone has been hammered and taken back to school with the algorithm updates of the most popular search engines. Why do I say almost? Because not everyone gets affected and some benefit from the updates- namely those employing…
On today’s internet, shady black-hat tactics for link building via spam and ads are going by the wayside, and we say Good Riddance. Overwhelming targets with spam and Ads, while annoying, formerly had soft conversion rates of 1% to 2%. With the proliferation of…
Many are saying SEO is dead, but we at gotmedia.staticwebsites.io/ beg to differ. In fact, we believe SEO is still one of the most important factors when it comes to the discussion about how to drive views and capture engagement. It’s so far from dead, in fact, that…
Google Maps and other map tools are probably the least utilized by many businesses. Some will provide reasons such as “my business is not a physical address,” or “that’s not how clients find us,” or “its not core to our sales…
In today’s digital media marketing spaces, competitive use of SEO and competition for engagement are at an all-time high. Rankings for search engines, especially powerhouses like Google (whose search engine indexes over 30 trillion pages), are being dictated by not…
[vc_row][vc_column][vc_column_text]How do you know your seo agency is doing their job? Or what about your personal seo strategy that you devised after countless hours of research? These are common questions with simple…
Evergreen content is a blog, video, or white paper that is relevant anytime – regardless of season. Like an evergreen tree stays verdant all year round, so does this content. For example, an article about Thanksgiving would not be evergreen, as it would only be…
As long as SEO has been around, there have been a “white hat” and”black hat” techniques. White hat SEO is using techniques approved by Google, and doing search engine optimization the “right” way. Black hat SEO is about bending the…
If you’ve already read part one of our series on creating a social media strategy, you’re ready for part 2! Whether you’re new to social media, or want to be more effective on your platforms, you need to start with a strategy. Complete your strategy…
SEO is something your business must be doing. It’s necessary for competing in the digital world, for every type of business. If your customers are finding you via the internet – Yelp, Facebook, Google search, Google maps, etc – you have to help them…
Search Engine Optimization is a tricky business. If you don’t do it, you will lag behind in search results and no one will ever find your site. But if you do it wrong, the results will be even worse. There are people who keep applying different SEO strategies to…
There has been a lot of talk lately about SEO being ineffective, irrelevant, or even dead in the present scenario. The opinion online is divided; while some believe that it’s quality content, and not SEO, that makes a page rank higher on search engines, others…
Search Engine Optimization is a fairly new industry that’s still growing. A number of trends and changes have come and gone over the years, and more are still to come. Given its popularity and necessity, it’s hard to imagine that in the beginning SEO was…
We are live. After months of preparation we have been able to finish our new website and launch our new branch of our business that focuses on leadgen, technical seo, social media and related services. Look out for discounts and specials on our social channels in the…
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